Tuesday, September 29, 2009

The Real Answer

A little late on this, but in case you haven't seen the A13s on the Man's feet.

Reebok got it right this time with the design but the colorways shown here is not the strongest in my opinion. It would have been nice to see more colors on the shoe especially on a simple/ aggressive design like this.

At the very least, Reebok did take a risk this time with an unapologetic design, where nowadays most brands are playing it safe with mash up models of their classic molds and oversaturating the market with as many variations as possible.
These products sell regardless of how good of an idea or bad one but the shoe game should not be only about numbers game.. so what I'm trying to mention here is that Reebok is not all about the money when it comes to AI model. It's about the player- AI doesn't care if people like his shoes or not, as long as he likes them.




From left to right: Danilo Gallinari, Ty Lawson, Ramon Sessions. Pictures from sports.yahoo.com/nba.